Sales Account Manager
Atlanta, GA
Full Time
Sponsorship Sales
Experienced
Representing Georgia Public Broadcasting
Live What You Love.
If you love independent journalism and are looking for the opportunity to bring your expertise in pursuing sales opportunities, advertising agencies, and directly with clients to the radio station you listen to every day, we need to talk!Do You Have a Passion for High School Sports and Media Sales?
If you’re interested in combining your passion for high school sports, with your successful track record in media or sponsorship sales, this role may be for you. GPB’s Football Fridays in Georgia, Football Playoffs, and Championships broadcasts deliver the largest High School football audience in the state, and you can be a part of the action! We are seeking a High School Sports Account Manager to grow a large base of well-established corporate sponsors, with exponential opportunity to develop and unlock new untapped sponsorship revenue from categories such as automotive, healthcare, grocery, dining, HVAC, trades, telecom, sporting goods, and more.
The successful candidate is one who can interface with senior executives and agencies, think creatively about the application of GPB Sports assets (including digital/streaming) to develop custom tailored solutions that meet sponsor objectives, close deals, and execute high-level integrated marketing partnerships flawlessly. If this sounds like you, let’s talk!
Role and Responsibilities:
• Maintain and grow large base of existing GPB Sport sponsors
• Proactively prospect, research, identify and close new sponsorship opportunities with new partners to achieve annual revenue targets.
• Use cold calls, social selling, and professional networking developing Valid Business Reasons (VBRs) to generate new prospects
• Develop compelling customized sponsorship proposals tailored to meet sponsor marketing objectives • Identify new ways of generating incremental revenue
• Achieve annual revenue goal and key sales objectives
Qualifications:
• Bachelors’ Degree
• 3 + years of media, digital, and/or sponsorship sales experience
• Proven track record selling 850K -1M+ annually in past three years
Required Skills:
• Self-motivated with high energy sales drive and entrepreneurial spirit
• Proven track record of closing business by building quality client relationships
• Creativity to structure mutually beneficial deals • Excellent, proven cold call skills
• Ability to handle multiple tasks and prioritize goals
• Excellent communication skills, both oral and written
• Excellent proposal writing and presentation skills
• Strong proficiency all Microsoft Office Products (Excel, PowerPoint, Word)
• Ability to work Friday evenings 6pm-8:30pm during football season and GHSA State High School Football Championships
• Team player – collaborate with Account Manager counterparts calling on same accounts who are developing non-sports proposals for GBP Radio, TV, Digital, Print
• Attention to detail – accomplishes tasks thoroughly and efficiently and has strong organizational skills
Administrative/Project Management:
• Responsible for communicating particulars of all partnership benefits including deadlines, approval processes, specs, and other relevant logistics.
• Coordinate implementation of campaign elements – Digital, Television, Billboards, Custom Sponsorship Features, Championships Activation
• Audit client benefits and execute on a timely and effective basis.
• Work with internal and external parties, to execute partnership benefits and protect partner exclusivities.
• Analyze research findings and identifies activation concepts that align with the brand, support partners’ marketing objectives and drive business results
Why You’ll Love Working Here
Hybrid Work
As we plan our return to hybrid office-based work, we’re taking this opportunity to reinvent what that looks like. As a result, the job will hub-from home, in-office two days a week and sometimes days in-between for those important one-off meetings. You’ll divide your time between the office (once we can) for meetings, team one-on-ones, and collaboration, and the rest of your time we want you out there networking, you’ll use your discretion to complete paperwork or calls from the comfort of your home office, too.Time Away From Work
At Enginuity, you’re actually encouraged to take your vacation! We understand how important it is to feel refreshed and re-energized and back it up by starting you off with great paid-time-off perks including 20 PTO days your first year in addition to 10 national holidays we observe, a floating holiday you can take any time, and a Community Impact Day to give back.Peace Of Mind Comes With Great Benefits
We know that you do your best work when essentials are taken care of, so we do it for you.We’ve got you covered with several healthcare plans to choose from, a personal health savings accounts the company generously contributes to, dental, and vision insurance. And if you choose, even Fido can have his own pet care plan to cover vet costs! In addition, Enginuity also pays the entire premium for short- and long-term disability and life insurance.
Bring Your Whole Self To Work. Each Day. Everyday.
As leaders in mission-driven media, we seek talent as unique as the audiences we help our clients reach. That’s why we are committed to a culture of inclusion where individuals from every walk of life feel respected, are treated fairly, provided work-life harmony and an opportunity to excel. Our mindful objectives include curating a diverse workplace where we invite authenticity, encourage curiosity, and treasure collaboration.So, bring yourself to Market Enginuity – your skills, experiences, ideas – where your whole self is welcome.
Learn More About Us
Market Enginuity fuels mission-driven, educational, and inspiring independent media to benefit stations, producers, sponsors, and audiences.For over two decades we’ve been building the largest team in the country that specializes in corporate sponsorship sales. The passion is still personal and carried by more than 140 people ingrained in the communities where we live and work, and the stations we support with our contributions. Market Enginuity attracts the best people who together create the standard of excellence for corporate support in public media across the country.
You can learn more about us on our website: https://marketenginuity.com/about-us/
Check out the GPB. Learn more at https://www.gpb.org/about
Salary: $40k Base plus unlimited upside in incentive and bonuses
Market Enginuity Terms and Conditions:
1.Recruitment Text messages, which includes messages to schedule interviews, or follow up on previous conversations.
2. You can cancel the SMS service at any time. Just text "STOP" to the short code. After you send the SMS message "STOP" to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time and we will start sending SMS messages to you again.
3. If you are experiencing issues with the messaging program you can reply with the keyword HELP for more assistance, or you can get help directly at {support email address or toll-free number}.
4. Carriers are not liable for delayed or undelivered messages
5. As always, message and data rates may apply for any messages sent to you from us and to us from you. You will receive {message frequency}. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.
6. If you have any questions regarding privacy, please read our privacy policy below.
Privacy Policy:
We collect your mobile number and related opt-in data for the delivery of SMS messages. Your mobile opt-in data and consent will not be shared with third parties or affiliates for marketing or promotional purposes.
Apply for this position
Required*